Our Brands

Varsity Spirit is the largest camp operator in the world, and our camps are run by the leaders and experts in the industry. Varsity was founded on the commitment to provide the highest quality training camps and this remains our promise to you today.

Universal Cheerleaders Association

Founded in 1974 by Jeff Webb with the goal of incorporating high level athleticism with traditional crowd leadership.
Today it is the largest cheerleading camp company in the world. UCA trains over 180,000 cheerleaders every summer at over 3,200 sessions across the country, offering the widest array of dates and locations of any camp company.
UCA founded and funded the American Association of Cheerleading Coaches and Administrators and created the AACCA Safety Manual, the standard of care in the industry.
UCA is credited with choreographing the first routine to music and inventing fundamental cheerleading skills, including the liberty, elevator, and basket toss.
Athletes who attend a Varsity Spirit Summer camp have the opportunity to qualify for a Varsity Spirit Special Event! For more information on how to qualify and to learn more about the events, visit varsity.com/specialevents
Based in Memphis, Tennessee.

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National Cheerleaders Association

Founded in 1948 by Lawrence “Herkie” Herkimer, whose vision was to create an atmosphere where cheerleaders could learn all aspects of cheerleading to support their athletic teams and become ambassadors in their schools and communities.
Today camps are available at hundreds of locations nationwide. Offering many different types to choose from – NCA’s got you covered.
Credited with developing many “firsts”- the first cheerleader camp, spirit stick, pompon, Herkie jump, uniform manufacturing company, among others.
Athletes who attend a Varsity Spirit Summer camp have the opportunity to qualify for a Varsity Spirit Special Event! For more information on how to qualify and to learn more about the events, visit varsity.com/specialevents
Based in Dallas, Texas.

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United Spirit Association

Founded in 1950 by Robert Olmstead, the United Spirit Association has been an industry leader, setting trends and giving you the most innovative material, while providing the highest quality of technical training in a safe, professional & fun environment. Our programs include Spirit (Cheer, Song/Pom, Pep Flag & Mascot), Dance (Dance Teams, Drill Teams, Hip Hop Teams) and Band (Drum Majors & Band Leadership).
We don’t just talk about UNITY. We give you the training and material to make it happen! USA brings individuals together as teams working towards common goals. Team building and unity are critical for a successful season, and they are at the heart and soul of who we are. Our curriculum and culture foster teamwork, goal setting, leadership and communication techniques – skills students will benefit from during the school year and throughout their lives.
USA continues its year-long commitment to provide opportunities for teams to learn, perform and create life-long memories, including NFL, NBA & collegiate performance opportunities.
Athletes who attend a Varsity Spirit Summer camp have the opportunity to qualify for a Varsity Spirit Special Event! For more information on how to qualify and to learn more about the events, visit varsity.com/specialevents
Based in Cypress, California.

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Universal Dance Association

UDA began in 1980 as Universal Dance Camps and was founded by Jeff Webb and Kris Shepherd.
UDA is the largest dance camp company in the world, training over 40,000 dancers each summer. With the widest choice of summer camp dates and locations, UDA offers over 760 camp sessions across the country. UDA can also come to schools to provide private camps, technique camps, and choreography camps.
UDA’s mission is to provide quality educational training for dancers throughout the year with camps, clinics and competitions. UDA focuses on the highest standards in the industry — the finest UDA Staff, the most personal attention, the best choreographers and the most exciting, innovative routines!
Athletes who attend a Varsity Spirit Summer camp have the opportunity to qualify for a Varsity Spirit Special Event! For more information on how to qualify and to learn more about the events, visit varsity.com/specialevents.
UDA is the sister company of UCA.
Based in Memphis, Tennessee.

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National Dance Alliance

NDA offers a complete, well-rounded curriculum with choreography developed by industry experts from across the country. The camp program encompasses all styles and skill levels, while also providing the proper balance of team building and leadership.
NDA camps are available at hundreds of locations nationwide. There are many camp types to choose from. If you’d like to speak to an expert about the perfect camp for your team, contact lcolbert@varsity.com.
Athletes who attend a Varsity Spirit Summer camp have the opportunity to qualify for a Varsity Spirit Special Event! For more information on how to qualify and to learn more about the events, visit varsity.com/specialevents.
Based in Dallas, Texas.

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The Urban Cheerleading Experience

Founded in 2017 by former 20 year veteran cheer instructor, Demonde Gladman, with the goal of highlighting and teaching a rhythmic, high energy style of cheerleading.
The Urban Cheerleading Experience Staff is selected based on skill, experience and teaching ability. UCE focuses on selecting and creating identifiable role models for both the athletes and coaches at camp.
At UCE Camps, safety is always the top priority. All of the staff are AACCA certified, Level 2 background checked and knowledgeable about concussions and medical responsibilities.
UCE Camps are focused on “U the Coach, U the Athlete, and U the Leader” with the Beyond U program.
Athletes who attend a Varsity Spirit Summer camp have the opportunity to qualify for a Varsity Spirit Special Event! For more information on how to qualify and to learn more about the events, visit varsity.com/specialevents.
Based in Memphis, Tennessee.

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V!ROC Choreography

Founded in 2006 by John Newby, V!ROC stands for “Varsity! Remarkable, Original Choreography.”
V!ROC offers access to cheerleading’s top choreographers who have developed the most creative material used today.
Offers a high quality “one stop shop” for choreography at a very affordable rate.
The V!ROC staff is comprised of full-time Choreography Directors, in addition to our Master Choreographers. Click below to meet our team!
Based in Memphis, Tennessee.

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V!ROC Dance Choreography

V!ROC Dance offers choreography for all School, Collegiate and All Star dance teams.
Choreography ranges from pep rally performances to competition routines! Whatever you need, we will provide the choreographer who can do it for you.
V!ROC Dance is a choreography agency dedicated to bringing your creative vision to life through the power of creativity.
With a nationwide network of talented choreographers specializing in diverse styles, programs have the ability to choose their perfect choreographer with custom pricing.
Based in Memphis, TN

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