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Latest Press Releases

Varsity Spirit Re-launches Varsity.com

Apr 19, 2018

Leading cheer and dance website offers new personalization options, enhanced navigation and improved mobile experience  Memphis, Tenn., April 16, 2018 – Varsity Spirit, the leader in cheerleading and dance education, apparel and special events, has officially re-launched their website, Varsity.com. First launched in 1998, Varsity.com currently receives an average...

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Olympic Gymnast And Gold Medalist Laurie Hernandez To Host Varsity Brands School Spirit Awards On CBS Sports Network

Apr 13, 2018

DALLAS, April 10, 2018 /PRNewswire/ — Varsity Brands, the leading company that empowers young people through sport, spirit and achievement, today announced the Varsity Brands School Spirit Awards, presented by Drillstack, will welcome Olympic gymnast and gold medalist Laurie Hernandez to return as host of the 2018 School Spirit Awards on May 12 at the...

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2018 National High School Cheerleading and Dance Team Championships Honor Top Teams

Feb 14, 2018

More than 20,000 cheerleaders and dancers from around the world competed for top honors at Walt Disney  World® Resort in Orlando. The 2018 National High School Cheerleading Championship and National Dance Team Championship, produced by the Universal Cheerleaders Association and Universal Dance Association, both Varsity Spirit brands, recently hosted more than...

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Varsity Brands Names Finalists In 2018 School Spirit Awards

Feb 09, 2018

The Varsity Brands School Spirit Awards, presented by Drillstack, has named finalists for its 2018 School Spirit Awards. With over $100,000 in award money up for grabs, winners will be announced at an awards ceremony on May 12th at the Walt Disney World® Resort in Orlando, Florida.

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Kentucky and Oklahoma take Top Cheer Honors; Ohio State and Nevada Earn Top Dance Honors at the National College Cheer and Dance Team Championship

Jan 27, 2018

The College Cheerleading and Dance Team National Championship, an elite competition produced by the Universal Cheerleaders Association and the Universal Dance Association, two Varsity Spirit brands, took place this weekend at the Walt Disney World Resort® in Lake Buena Vista, Florida. The event hosted more than 4,500 of the...

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2018 Varsity Brands School Spirit Awards Now Open

Jan 10, 2018

Varsity Brands, the leading organization that empowers young people by encouraging participation, recognizing achievement and building community and school spirit, has officially opened submissions for the third annual 2018 Varsity Brands School Spirit Awards, which celebrate the very best of America's high schools. A total of $100,000 will...

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