Press

Latest Press Releases

Varsity Spirit and BAND Announce Multiyear Partnership Renewal

Jul 24, 2020

BAND is the Official Team Communication App of Varsity Spirit and Its Network of Coaches, Athletes and Parents  Memphis, TN, July 24, 2020 – Varsity Spirit—the global leader in cheerleading, dance team and band apparel, camps and competitions, and a division of Varsity Brands, the market leader in team sports, school spirit and achievement recognition— today announced...

Read More

Varsity Spirit and CaptainU Announce Partnership

Apr 29, 2020

CaptainU Named the College Recruiting Software Partner for Varsity Spirit Memphis, Tenn., April 29, 2020 – Varsity Spirit—the global leader in cheerleading, dance team and band apparel, camps and competitions, and a division of Varsity Brands, the market leader in team sports, school spirit and achievement recognition—today announced a...

Read More

Varsity Spirit’s National Cheerleading and Dance Team Championships to be Televised on ESPNU in 24-Hour Marathon This Sunday

Apr 23, 2020

Memphis, Tennessee (April 23, 2020) – Varsity Spirit, the global leader in cheerleading, dance team and band apparel, camps and competitions, and a division of Varsity Brands, the market leader in team sports, school spirit and achievement recognition— announced today that ESPNU will televise a 24-hour marathon of highlights from the high...

Read More

UCF and University of Alabama Take Top Cheer Honors; University of Tennessee, The Ohio State University and San Diego State University Earn Top Dance Honors at the 2020 UCA & UDA College Cheerleading & Dance Team National Championship

Jan 20, 2020

Memphis, Tenn., January 20, 2020 – Varsity Spirit—the global leader in cheerleading, dance team and band apparel, camps and competitions, and a division of Varsity Brands, the market leader in team sports, school spirit and achievement recognition—is pleased to announce that UCF and the University of Alabama cheerleading teams,...

Read More

Varsity Spirit Launches Varsity Performing Arts

Sep 17, 2019

Memphis, TN – September 16, 2019 – Varsity Spirit, the leader in cheer and dance camps, competitions and apparel, has announced the launch of Varsity Performing Arts to serve the performing arts community, including marching bands, pep bands, color guards and percussion groups. Varsity Performing Arts will be offering new...

Read More