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UCF and University of Alabama Take Top Cheer Honors; University of Tennessee, The Ohio State University and San Diego State University Earn Top Dance Honors at the 2020 UCA & UDA College Cheerleading & Dance Team National Championship

Jan 20, 2020

Memphis, Tenn., January 20, 2020 – Varsity Spirit—the global leader in cheerleading, dance team and band apparel, camps and competitions, and a division of Varsity Brands, the market leader in team sports, school spirit and achievement recognition—is pleased to announce that UCF and the University of Alabama cheerleading teams,...

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Varsity Spirit Launches Varsity Performing Arts

Sep 17, 2019

Memphis, TN – September 16, 2019 – Varsity Spirit, the leader in cheer and dance camps, competitions and apparel, has announced the launch of Varsity Performing Arts to serve the performing arts community, including marching bands, pep bands, color guards and percussion groups. Varsity Performing Arts will be offering new...

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Varsity Spirit Expands Its Band Division With Two Significant Acquisitions

Jul 29, 2019

Stanbury Uniforms and SA Feather Company Additions Make Varsity Spirit a Leading Provider of Accessories and Uniforms for High School and College Band Memphis, Tenn., July 29, 2019 – Varsity Spirit, the leader in cheer and dance camps, competitions and apparel and a division of Varsity Brands, today announced that...

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Varsity Spirit Announces Multiyear Partnership With Memphis Grizzlies

Jul 10, 2019

Worldwide Apparel Leader to be Official Outfitter of the Memphis Grizz Girls Memphis, Tenn., July 9, 2019 – Varsity Spirit, the market leader in cheer and dance camps, competitions and apparel, today announced their multiyear partnership agreement with the Memphis Grizzlies, the city’s NBA franchise. The company will become an...

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Varsity Spirit and EZ FLEX Sport Mats Announce Sponsorship

Jun 11, 2019

EZ FLEX Sport Mats will be the Preferred Mat Supplier for Varsity Spirit. Memphis, Tenn., June 11, 2019 – Varsity Spirit, the leader in cheer and dance educational camps, competitions and apparel, today announced a new sponsor, EZ FLEX Sport Mats, an athletic mat manufacturer located in Fort Worth,...

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Varsity Spirit and BAND Announce Summer Camp Initiative

Jun 05, 2019

Varsity Spirit will introduce a communication curriculum for coaches with BAND at multi-day camps. Memphis, TN,  June 5, 2019  – Varsity Spirit, the leader in cheerleading and dance team education, events and apparel, has announced a summer camp initiative with BAND, a leading group communication service that makes it easy for teams and groups to stay connected. The focus will be on teaching coaches...

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