Varsity Spirit Introduces a New Level of Customization in Cheer Shoes Oct 17, 2016 Varsity Spirit, the innovator in modern cheerleading, apparel and footwear, has introduced the V Force My Way, an all knit shoe that teams can now customize with their team colors and name. Read More
Varsity All Star Teams Gather in Memphis for St. Jude Children’s Research Hospital Jul 20, 2016 Representatives from nine all star cheerleading gyms were invited to Memphis last week to be recognized for their outstanding fundraising efforts on behalf of St. Jude Children’s Research Hospital®. The nine gyms were part of the “Team Up for St. Jude Spirited by Varsity” campaign that focused on the... Read More
Varsity Brands School Spirit Awards Show May 06, 2016 Congratulations to all the winners in the inaugural Varsity Brands School Spirit Awards! Watch the show to see who took home top honors. Read More
Top “Team Up For St. Jude” Fundraisers Gather in Memphis Apr 06, 2016 Members of ten squads who raised the most donations as part of the “Team Up For St. Jude - Spirited By Varsity” campaign were invited to visit Memphis as a reward for their fundraising efforts benefiting the St. Jude Children’s Research Hospital®. Read More
2016 Championship Air Dates Mar 29, 2016 Mark your calendars: the nation’s best cheer and dance championships will continue to air throughout the coming months. Here are the upcoming air dates for all of your favorite Varsity Spirit events... Read More
Varsity Brands Honors Schools, Groups and Individuals with School Spirit Awards Feb 11, 2016 The Varsity Brands School Spirit Awards consist of sixteen separate awards in three distinct categories; sport, spirit, and achievement. Nominees must be nominated by a student, colleague or community member. Read More
National High School Cheerleading & Dance Team Championships Attract Record Participation Feb 10, 2016 This year’s National High School Cheerleading Championship and National Dance Team Championships, produced by the Universal Cheerleaders Association and the Universal Dance Association, both Varsity Spirit brands, recently hosted more than 18,000 of the country’s top high school cheerleaders and dancers. Read More
Kentucky & Indiana Reclaim Top Titles at the College Cheer Championship Jan 20, 2016 "This national championship gives the very best college cheerleading and dance teams the chance to take center stage after spending hundreds of hours generating spirit on their campuses, leading their crowds at games and pep rallies, and supporting their schools' athletic teams." said Jeff Webb, CEO of Varsity Brands. Read More
Varsity Brands Wins in Football National Championship Jan 10, 2016 Cheerleaders from both Clemson and Alabama will not only be representing their universities during Monday night’s championship game, they will also be showcasing Varsity Brands which trains and supplies both squads, said CEO Jeff Webb. 'The cheerleading part of it is central to what we do and it’s at... Read More
Varsity Spirit Celebrates Outstanding Year of Community Involvement Dec 02, 2015 “At Varsity Spirit, we’re committed to giving back, promoting community engagement and inspiring our coaches and cheerleaders across the country to do the same,” said Varsity Spirit Founder and President Jeff Webb. Read More
