Showcase Your Style with a #VarsityReveal

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Your uniform is so much more than a Game Day garment.  It is your signature style, defining your team’s image, look, and brand.  The start of football season marks the uniform debut for teams across the country, and this Fall, we want to see YOUR unique look.  A #VarsityReveal signifies your team’s first apparel appearance featuring Varsity uniforms, Game Day gear, and warm ups – even special event styles from #ShowYourGold to #LetsGoPink!   As you post pictures during Friday Night Lights, be sure to tag #VarsityReveal to share your signature look with the entire spirit community!

Follow these steps to showcase your style:

1. Say “Cheer!”
Take a picture or video of your NEW Varsity apparel and get creative!  Be sure to focus on your favorite uniform features like a custom logo, a specialty back, or an embellished sleeve!

2. Get Social!
Post to social media and tag your pic with #VarsityReveal to showcase your team’s signature style for a chance to be featured on @VarsityFashions.  Have your teammates share your reveal on multiple social channels to generate engagement and build excitement with your fans!

3. Share the (Apparel) Love!
Does your football program or other sports team have a new uniform, too?  Plan a pep rally or designate a game both teams can debut their new look.  Host a “Meet the Teams” event for your fans, where together, student athletes can showcase their uniforms to the school and community.

Need an update?  If you feel your style has become a bit spirit-less or you’ve been wearing the same garments for more than 3 years, it may be time to update your look!  Consider rebranding your team with a uniform that complements your squad’s new direction, skills, and values! Or try adding a few new pieces (like a custom bodyliner, bows, or a coordinating skirt) to enhance your existing wardrobe.  Your Varsity Rep is ready to help you with a one-on-one design session where you can see your uniform come to life! Begin today by viewing the entire uniform line in YOUR school colors with the Digital Catalog so you, too, can have a #VarsityReveal.  Commence, curtain drop.

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