In Formation February Update

As part of our goal to increase engagement with you, we have created this new “IN FORMATION” update so you can see what we’ve been doing to help grow and nurture the All Star industry.

• SOLVE, a new Varsity All Star initiative, helps us better connect with you, our customers, and resolve any issues you may have. With the launch of the new Varsity.com in April, the updated search and contact features help you find exactly what you’re looking for. In just a few clicks, you can connect with your Varsity All Star Advisor, Fashion Specialist or competition brand. The myVarsity portal also has new features that allow you to track your competition registration and fashion orders in one place. If you’re a gym owner of multiple locations or if you coach both a School and an All Star team, you can now easily toggle between all of your accounts with one login.
• Stay Smart, Varsity All Star’s Housing Services initiative, is making great progress. We have been working with our housing partners to establish a consistent customer experience across all of our event brands. You can expect a simple booking process, a lowest rate guarantee and the ability to collect and use hotel rewards points. NEW for the 2019-2020 season, more than 75% of our events will not have a housing requirement!
• We hope you all enjoyed watching some of the top Level 5 teams take the stage at The MAJORS last month. If you missed the special message we shared in Indianapolis, check it out here and pass it on using the hashtag #OnlyLove.
• This month, we are thrilled to Team Up for St. Jude at CHEERSPORT Friday Night Live. With the big event just a week away, teams have already raised more than $50,000! Click here to join us in supporting the lifesaving mission of St. Jude.
• Don’t miss out on your chance to see the top tumblers in the country face off at the 2019 Battle in the Arena. Catch a sneak peek of the NCA All-Star Nationals Arena and support these athletes for free—LIVE and on Varsity TV!
• Here’s a sneak peek at some key dates for next season. These prestigious events are two weeks apart from each other in 2020, making it an ideal opportunity for teams to go for the Triple Crown.
  • CHEERSPORT Nationals – Atlanta: February 15-16, 2020
  • NCA All-Star Nationals – Dallas: February 28-March 1, 2020
  • UCA International All Star Championship – Orlando: March 13-14, 2020

Varsity All Star is constantly evolving as we identify trends and continue to forge new pathways of success within All Star cheerleading. We wish you the best of luck for the remainder of your events this year and hope to see you at an End of Season Championship.