Varsity Brands White Paper - page 1

Students with
school spirit
do more than show support for
their school. They perform better academically, are more
socially and civically engaged, and are happier in general
than their less-spirited peers. What’s more, the majority of
principals (92%) feel that high school spirit is tied to high
student achievement.
To better understand the real and perceived connections
between school spirit and student achievement, Varsity
Brands commissioned Harris Poll to conduct an online survey
of 1,016 high school students, 315 parents of high school
students and 150 high school principals across the United
States. Interviews were conducted in the Spring of 2014.
These groups were asked about school pride, academics,
self-esteem, community involvement and more. This white
paper shares some of the insights our research elicited and,
in particular, looks at how school spirit is connected to the
way high school students
learn, lead
and
grow
.
W H I T E P A P E R
School
Spirit:
the Connection between
Student Achievement,
Involvement
and
Confidence
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